Whoever is the creative brain behind IKEA’s marketing campaigns must have had a bit of naughty mind when coming up with their newest campaign: The IKEA Kåma Sutra.

Taking inspiration from the Indian Sanskrit text on sexuality and eroticism, and replacing the good parts with IKEA furniture, is perhaps a genius way to spice up our perspective and the way we would normally see IKEA furniture? What do you think? Check the video out below and let us know!

https://www.youtube.com/watch?v=GLKgJZk8YmY&fbclid=IwAR1xTJXiTlSRT96kvHuGJ75rfyXgkvjje6bAGY5ji2c7II-lMOFX2Sx-w10