Categories: DesignNews

IKEAs New Marketing Campaign Takes A Sexy Turn



Whoever is the creative brain behind IKEA’s marketing campaigns must have had a bit of naughty mind when coming up with their newest campaign: The IKEA Kåma Sutra.

Taking inspiration from the Indian Sanskrit text on sexuality and eroticism, and replacing the good parts with IKEA furniture, is perhaps a genius way to spice up our perspective and the way we would normally see IKEA furniture? What do you think? Check the video out below and let us know!



 

 

 


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