Join us on March 21 for an exclusive event with Jonas Tahlin, CEO of the Absolut Elyx Company. Since Absolut launched the brand in Europe 2011, Absolut Elyx has become a household name both for cocktail enthusiasts and marketers.
By rethinking traditional spirits marketing, the Elyx brand has in only a few years established itself as a high-end brand that does not compromise on sustainability. With activities that range from providing 15,000 people with clean water to creating the ultimate cocktail experience at the stylish Absolut ELYX House in Los Angeles, the brand is a true source of inspiration. Do not miss out on an evening with the founder behind the brand who will elaborate on how Absolut ELYX helped reinvent the Absolut brand.
Jonas Tahlin has held various positions at Absolut since joining the company in 2006, and became CEO for Absolut Elyx in July 2014. Prior to that, Jonas worked in the Nordics, Western Europe and Latin America for Procter & Gamble after finishing his Master studies at Stockholm School of Economics.
RSVP before March 20, 2017
https://www.eventbrite.com/e/tuesday-club-featuring-jonas-tahlin-tickets-32326906648
http://www.saccny.org/events/
For questions, please contact Julia Grönstedt
Tel: +1 212 838 5530
E-mail: julia.gronstedt@saccny.org
And yes, Absolut Elyx cocktails will be served.
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